Have you ever thought of offering promotional gifts to your customers? Clothing, pens, USB hubs, and other items you can customize with your logo and slogan will make your customers happy, but they will also bring you some advantages. Here are 9 reasons why you should give promotional gifts.
1. Promotional gifts create brand awareness
Giving promotional gifts to your customers is an easy way to create brand awareness. These people will interact with your brand each time they use their promotional gifts, and it will become easier for them to trust your brand as it will feel familiar.
2. Your customers will not forget your logo and slogan
Since your customers might see the logo of your business every single day, they will be able to recognize it instantly. They will remember your logo and your slogan, and they will think of you when they need the type of product or service you offer.
3. Your customers will be happy to talk about your brand
If your customers enjoy your promotional gifts, they will be more likely to develop a positive opinion of your business, and they will probably be more than happy to recommend your brand to their friends and family.
4. People like getting free gifts
Who doesn’t like receiving free gifts? Promotional items are an easy way to attract new customers. A good idea would be to hand out promotional items as well as free samples of your products during a trade show.
5. Promotional gifts will make your customers feel valued
It’s always exciting to be able to attract new customers, but don’t forget about your current ones. Promotional gifts can be used to reward their loyalty, and to make them feel valued and appreciated.
6. Promotional items are affordable
Some promotional items can be expensive, but it should be easy for you to find very affordable ones. If your marketing budget is very limited, you will see that promotional gifts are always a good idea.
7. Giving gifts can be less expensive than giving discounts
Since buying a large quantity of promotional items can be very affordable, giving them to your customers will be less expensive than offering them discounts. Your customers will appreciate the value they get from their free gifts.
8. Promotional gifts are more fun than business cards
Maybe you are proud of your business cards, but the people you give them to probably don’t care all that much about them. Promotional gifts are more fun than business cards, and they won’t be forgotten in a coat pocket, or on top of a desk.
9. Quality promotional items will last a long time
Just because promotional gifts are affordable does not mean that they are cheap. When you choose branded promotional items, you can be assured that they will last a long time, and that your customers will enjoy them and will never forget about your business and your brand.